Fans visiting EFL.com/iFollowEFL have the opportunity to tag their location wherever they are in the world and upload an image showing their support for Luton Town.

Fans will also have the opportunity to share their image across Facebook and Twitter under the hashtag #iFollowEFL. Fans taking part and showing their club colours before 4th September will be entered into a draw to win tickets to one of Town's home games this season, travel and two night's accommodation, a Mitre Delta Replica EFL Football and a copy of FIFA18 Icon Edition courtesy of EA Sports.

The campaign celebrates the truly global nature of the EFL and the amazing support clubs such as Luton Town receive both at home and overseas. The 2017/18 season will see the EFL broadcast or streamed into 166 countries with a reach of almost 614 million households across Asia, Africa, the Americas, Europe, the Middle East and Oceania; reinforcing the EFL's reputation as one of the most watched competitions in world football. In addition, this season marks the first time Sky Bet EFL fixtures are available to be live streamed on the Town's new digital platform, iFollow, which is set to revolutionise the way Hattters overseas can follow their club.

Fans can find out more about iFollow by clicking here.