Today, we are excited to reveal three brand new kits – which are now on sale to pre-order via www.hattersworld.co.uk. Following on from the team’s incredible end to the season and the win over Blackburn on Wednesday evening – these kits really are #madeforheroes.
As announced earlier today, we’re delighted to be working with Umbro for the next four seasons, and we’re sure you’ll agree that the startling new designs are fit for Championship football.
The orange home kit is constructed of a premium woven waffle fabric. It features a discrete collar, elevating the standard v neck with the asymmetric theme running through in to the colour cuffs and short piping. We’re also delighted to be able to offer women’s home kit too, as well as mini-kits featuring bespoke branded shorts and socks.
Our new white kit features an impactful design reminiscent of our famous Luton Town Umbro kit from the early 91-92 season. Our designers wanted to bring an up-to-date twist on this memorable design, creating a dynamic asymmetric theme that runs through the entire collection.
Our subtle dark navy kit incorporates the colours used in the home and white kits with asymmetric piping on shoulder and cuffs.
As we continue to celebrate our 135th year, our banded colour identity features on the back of the neck of each shirt. This design which has been used throughout this year’s anniversary year was developed by the Club, and references the colours of Luton Town kits since our formation in 1885.
The designs for this season’s kit have been truly collaborative, between the Club supplier and also our shirt sponsors who have worked closely with us to ensure that each design is complimented by the logo on the shirt – an important factor in any season’s kit.
As mentioned above the new kits are available to pre-order now from hattersworld.co.uk with kits expected to arrive with us as follows:
Adult replica shirts retail at £49, with junior shirts costing £29 and infants at £25.
Here’s to another season of excitement, thrills and spills in 2020-21 with the team in a kit #madeforheros.